What nahhda is

AI, priced for everyone else.

We build AI that does the job, for the businesses that were never going to make the hire.

Nahhda is نهضة — the awakening. It names the years the printing press reached Cairo, Beirut and Damascus, and knowledge stopped belonging to whoever could afford a scribe.

Same shape as this. The tool is not the point. Who can afford it is.

01// what we believe

Four things we will not trade away.

You own it, you do not rent it

Handed over with the files, in accounts that were yours to begin with. If we stop, it keeps running.

Nothing goes out without your approval

The machine takes away the labour, not the control.

The bill does not move when the volume does

A build fee, then a flat monthly. No cut of your sales.

We say so when the answer is no

If a machine will not pay for itself where you are, that is worth ten minutes to tell you.

02// who is behind it

Nahhda is run by Mohamed Bsoul.

I ran two marketing agencies before this one: a Meta ads agency, then a Klaviyo email agency.

Both hit the same wall. Growing meant hiring, and clients who left took nothing with them. Nahhda is built so that neither is possible.

Book a discovery call →

// questions

Before you book, in case it helps.

So you are an agency?

No. An agency sends you work and keeps what produced it. We build you the thing that produces it and leave it in your accounts. Ask an agency what you would still have if you stopped paying tomorrow.

What does it cost?

There is a one-off setup fee to build the machine, then a monthly fee to run it. All in, most businesses pay 3 to 4 times less than an agency charges for the same scope, and the price does not climb when the workload does. No cut of your revenue and no lock-in past a notice period. You get real numbers on the call.

What do you need from me?

Answers to a few questions about how your business works, and access to your Klaviyo so we can see your real numbers. For the email machine we also need your product images, either a Google Drive folder or your Shopify store. Nothing else, and we do the rest from there.

Do I approve things before they go out?

Everything. Nothing sends without your sign-off. The difference is what approving looks like: the work arrives finished and ready to go, so it is a quick read rather than a brief, a round of edits and a wait.

Why not just buy AI software?

Software is built for ten thousand companies, so it knows nothing about yours. It has no idea what your margins are, how your customers talk, or why last October went the way it did. You would still be the one sitting down every week telling it what to do.

Why not hire someone?

A good hire costs several times this, takes 2 months to find, and everything they learn walks out with them. Build the machine first. Hire later, and hand them something that already works.

Isn't this just ChatGPT?

For one email, use ChatGPT. What a chat window cannot do is hold your whole business, run the calendar, watch every send, and catch the thing that broke on Tuesday.

What happens if we stop working together?

You keep everything. The machine goes onto your own computer, with the files, the onboarding docs, and our help connecting it to Claude so you can run it yourself.

Where does our data go?

Your customer list stays in your Klaviyo. We work inside your accounts rather than exporting anything, you can revoke our access in one click, and nothing is copied out or sold. The machine itself sits with us while we run it, and moves onto your computer when you take it over.

How long until it's live?

Usually inside the first month. The learning starts on day one and never really stops.